Where are the World Cup balls?

July 26, 2014 § Leave a comment

With the Fifa partners mostly, it seems. From The Guardian:

“The balls are used after a tournament for souvenirs for the teams and referees, host cities, Fifa partners and the Fifa museum,” a Fifa spokesperson told us.

Specifically Adidas, manufacturer of the ball, say: “For this World Cup we opted for all used match balls from the games to be given to the marketing teams in those countries involved in that particular game. However, not all markets opted to take up this option.

“Each local market team is then encouraged to run a giveaway through social media to allow fans the chance to win the balls.”

So it seems “Fifa partners” and the marketing departments of various FAs get their hands on the Brazucas, rather than local kids. Don’t act surprised.

Also, in total, the 2014 FIFA World Cup used total of 3,880 Brazuca balls: 3240 matchday balls and 640 training balls for teams (although only 20 training balls per team sounds low).


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